Watch: My presentation from WordCamp Waukesha 2017

My presentation from WordCamp Waukesha 2017, Brand-Building With Social Media, is available for on-demand viewing on both YouTube (see below), as well as on WordPress.tv.

Presentation synopsis

Branding is more than just your business name, logo, and color scheme; it’s your company’s DNA. Branding is built around your core values, what you believe, and why you exist. Once you’ve identified your brand, social media is a great way to build and promote it. But how can you do that without getting lost in all the noise and clutter? Learn strategies and tips on how to make your business stand out on your preferred social platform(s).